arrested development

Amazon’s new pilots released

- colinashby Leave a comment

Remember last year when a Zombieland TV pilot popped up on Amazon and was panned? It eventually got “hated out of existence” (Rhett Reese, creator of the TV adaption’s words). Well fear not, a new batch of television pilots have been released on Amazon and nothing to negative has been said so far.

Amazon pilots coming to a screen near you.
Amazon pilots coming to a screen near you.

On February 6th, Amazon released 10 new pilots for free. Continuing the plan they had last year, viewers watch and vote on what pilots live and what pilots bite the dust. Out of the several pilots released last year, only two made it through the chopping block. The first was Alpha House, a show starring John Goodman that revolved around four U.S. Senators. It was met with acclaim and positioned Amazon as a serious contender against Netflix and its original programming.The second series that received a series order was Betas, a program showcasing a group of app developers looking for an investor.

Below is a list and description of the different pilots to take a look at.

The After: An apocalypse show from the creator of The X-Files. It centers on eight people of various backgrounds (lawyer, actress, etc.) as they face the events ahead.

The Rebels: Sports comedy revolving around a woman who must take over a team of football players after her husband passes away. It seems brainless, overdone and generic but worth a shot to watch. Plus it has Josh Peck (Drake & Josh) so you know it has some funny laughs to give.

Transparent: Not your typical sitcom comedy but it serves well. It involves a family as they face their host of problems. Three not-so adults including Jay Duplass (brother of Mark Duplass and mumblecore filmmaker). One might think it follows a bit in the footsteps of Arrested Development since it features Jeffrey Tambor. Rest assured it holds it’s own by providing good dialogue that doesn’t just go for cheap laughs.

Evolution of the TV Theme Song?

- colinashby Leave a comment

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Whatever happened to TV show theme songs? It seems to be a thing of the past. A quick flip of the remote (or computer mouse) and you’ll see a quick burst of a sound clip before going onto the show. What the heck?

Theme songs seemed to have taken an evolution of some sort. The intro songs used to establish a vibe for show the viewer was about to watch. The catchy tunes established a show’s brand that for many continued on long after the show went off the air (Pokemon, Happy Days, Dukes of Hazzard). Things have changed. Many shows have shifted to having nothing more than a pleasing tune and rolling credits. Several jingles clock at just a few seconds. ABC’s Modern Family has an intro tune that runs for just 13 seconds. Fox’s the Mindy Project recently shortened their opening jingle from 15 seconds to around four seconds.

It must depend on the show runners and whether they see a need for them. Arrested Development, a sitcom revived via Netflix streaming, has an elaborate mini story within opening. The viewer is out right told of a family and its riches to rags story in just 18 seconds.

TV show runners should consider the benefit that comes from producing a proper theme song and intro. It helps to establish a shows brand among the viewers. Whenever people hear the words “Hanging out, down the street, the same old thing…” many would be quick to answer that it’s from That 70’s Show. When “West Philadelphia, born and raised,” starts up an image of Will Smith in shades and proper 90’s attire instantly pops up.

Theme songs establish a brand to a show that can have a lasting impact on viewers. TV show runners should plan accordingly.